IDENTITY

Duck & Shed can drive the creation of a project identity which projects the clients values and is in line with the overall project objectives as defined at RIBA stage 2.

This identity document can be developed in collaboration with any sales and marketing teams and ultimately will inform the work carried out further downstream.  

Although this highly strategic stage is more applicable to projects of a commercial nature, all projects can benefit from this type of thinking as the intended identity of the project will guide the project team during any decision making process.

The output for this stage comes as a package of sketches, drawings, imagery, precedents and a clear set of project objectives. And is generally charged as a pre-agreed lump sum fee.